2 min read
GBP posts vs Local Services Ads: which one you are actually paying for
You already know your cost per lead from LSAs. That number makes the profile decision obvious.
PostIQ
The blog
Marketing for contractors, written for people who are off the tools and have nobody running it. What to post, where, and how to tell whether it worked.
2 min read
How to make before-and-after posts without hiring a photographer
One habit on day one, one set at the end, and a phone. That is the whole method.
2 min read
You're off the tools. So who does the marketing?
Four options, with what each actually costs, for the owner running the business who has nobody running the marketing.
3 min read
You already take the photos. Here's how remodelers turn them into marketing.
The hardest problem in contractor marketing is getting content out of the field. If your crew uploads to JobTread, you have already solved it.
3 min read
Your Google Business Profile hasn't posted in eight months. Here's what that costs.
The profile is where your next call comes from, and most contractors have not touched theirs since last year.