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PostIQ

PostIQ

2027 Home Services Marketing Outlooks

What marketing looks like for a contractor in each area we cover: the seasons that decide when the work is booked, the rules you advertise under, and what the competition is and is not doing on the surfaces a homeowner actually reads.

2 min read

Atlanta

A large, competitive metro where the difference between two good contractors is real and almost none of it is visible online.

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2 min read

Augusta

A two-state market with one week a year that reorganizes everybody's calendar, and almost nobody in the trades posting the rest of it.

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1 min read

Columbia

A capital city with old housing, hard summers and a lake full of second homes twenty minutes west.

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1 min read

Greenville

One of the fastest-growing markets in the Southeast, full of homeowners who moved here last year and have nobody to ask.

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1 min read

Huntington

North-shore Long Island, where the houses are old, the taxes are high and the county requires a license to touch any of it.

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1 min read

Monmouth County

Shore towns, horse farms and a wide band of 1980s and 1990s subdivisions now old enough to be renovated.

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1 min read

Ocean County

A shore county of barrier islands, flood elevations, retirement communities and the fastest residential growth in the state.

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